Where's Mumma? A Grocery Store Adventure

This free illustrated story follows Joey as he searches a busy grocery store after losing sight of Mumma. A playful adventure about big feelings and finding each other again.

A young boy in a red shirt stands between grocery store shelves beneath the title text.

Joey smiles in a grocery aisle while holding a box of cereal.

In the big, bright SuperFun Grocery Store, little Joey skipped along beside his mother, mesmerized by the rainbow of colors around him. He was surrounded by Fun fruity cereals and fruit roll ups that “Mumma never let’s us buy!”

Joey holds up a shiny red apple beside a display of apples.

But then, something amazing caught his eye in Aisle 3 - the biggest, shiniest apple he had ever seen!

Joey holds an apple and looks surprised in the produce section.

Joey reached for the apple, but when he turned around, Mumma was gone! "Where's Mumma!?" he wondered, his eyes as wide as saucers.

A smiling cartoon lettuce character stands on a grocery store shelf.

Joey zipped through Aisle 4, passing a tower of wobbly canned beans and a giggling grocer. "Have you seen Mumma?" he asked the laughing lettuce.

A baker in a white apron holds several baguettes in a bakery aisle.

In Aisle 5, Joey met Mr. Bread, who was wearing a hat made of baguettes. "No Mumma here, but have a breadstick for your journey!" Mr. Bread said cheerily.

Joey looks into a chilled fish display filled with colorful fish.

Aisle 6 was filled with singing fish at the fish counter. "Seen Mumma?" Joey asked. "Nope, just fish here!" bubbled the friendly fish.

Joey stands in an aisle lined with toilet paper rolls, with loose paper on the floor.

In Aisle 7, Joey found himself in a jungle of toilet paper rolls. "MUMMA!?" he called, as a toilet paper roll tower tumbled down with a funny plop.

A woman with glasses holds large pieces of cheese in a grocery store.

Joey scootered down Aisle 8, where a lady offered him a cheese sample. "Yum, but no Mumma," he said, nibbling thoughtfully.

Joey holds a box of crackers between grocery store shelves.

Aisle 9 was Snack Paradise, but Mumma wasn't there. Joey asked a box of crackers, but it just crunched in reply.

Joey stands facing his reflection in a full-length mirror.

In Aisle 10, Joey found a mirror and saw his own worried face. "Mumma has to be here somewhere," he said to his reflection.

Joey runs down a brightly lit grocery store aisle.

Suddenly, Joey remembered the checkout line! He raced his cart, dodging a runaway melon rolling down Aisle 11.

A woman looks at a shopping list beside a produce display.

There she was! Mumma was at the register, he gave her a HUGE hug, but then mumma gasped “oh no! I forgot the milk!” Joey started sweating as the cashier started scanning items.

Joey stands at a counter holding a receipt or strip of paper.

Joey stood at the register, his heart racing. "What if Mumma doesn't come back in time?" he fretted, watching the groceries piling up.

A woman holds a carton in a grocery store aisle.

Just as the cashier scanned the last item, Mumma zoomed back, milk in hand. "I made it!" she exclaimed, out of breath but smiling.

Joey hugs Mumma in front of a produce display.

Joey hugged Mumma tight. "I found you!" he said. Mumma chuckled, "And I found the milk. We make a great team, don't we?"

Where's Mumma?

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